Windhoek, 9 June 2019 – State-owned enterprises (SOE) fulfil significant social and economic roles.
This is why members of the public keenly follow their affairs, especially their financial performance. It,
therefore, goes without saying that one of the appropriate indicators on whether a commercial SOE is
performing or not, is its ability to generate a profit for its shareholder which in this case is the Namibian
Government. However, it must be mentioned that for profitability to occur, re-investing funds in the
maintenance of facilities is essential to generate future sustainable profits.
This is why, with the limited resources at its disposal, NWR has begun addressing the maintenance
challenges that some of its resorts have been experiencing, with Okaukuejo its flagship resort receiving
attention, as well as Dolomite, Onkoshi, Sossus Dune Lodge and Sesriem being in line to receive
attention as well. In addition to this, NWR is in talks with the Ministry of Environment and Tourism to
look at synergies that can be employed to address the conditions of the roads within the Etosha
National Park as well as the Namib Naukluft Park (Sesriem). The company is positive that these
interventions will improve the customer service experience.
With the current economic adversities that the domestic market is going through, NWR has taken a bold
step in encouraging domestic travel through offering a standard Namibian discount of 25% to its
nationals and 35% discount to pensioners and companies alike. These discounts have ensured that
Namibians are given preferential pricing. Equally, the 75% discount which has become a once a year
offer has provided several domestic travellers with the opportunity to see different corners of this
country for next to nothing. For instance, during March, places such as Sossus Dune Lodge cost as
little as N$ 575 per person sharing while their luxury river cabins at Popa Falls go for as low as N$ 375 per person sharing and Dolomite resort located inside the Etosha National Park costs N$ 515 per
Furthermore, the call by the Government for Namibian SOE’s to support Namibian supplies has further
shown how NWR had already started playing its part by procuring goods and services, from local
suppliers that can provide the standards it requires for its guests. Through this, NWR has positively
contributed socially and economically within the areas it operates at.
Also, NWR has made donations over the years of linen, towels and cutlery that it no longer uses to
schools and communities near their operations. This has been one of the ways the organisation has
over the years assisted its shareholder, the Government of the Republic of Namibia. Similarly, NWR
has also supported private entities through sponsoring accommodation vouchers aimed at furthering its
brand awareness. Quite recently, NWR sponsored the Africa Cup Inline Hockey tournament that was
recently held in Swakopmund. Through this tournament, NWR had an opportunity to promote its
establishments further to a diverse audience.
These efforts are all aimed at ensuring that NWR remains a true Namibian entity with aspirations to
further create more opportunities for Namibians to be employed and contribute sustainably to the